The Oxford Princeton Programme Brings Oil Retail Marketing Course to the United States for the First Time
The Oxford Princeton Programme, the world's leading provider of training solutions to the energy, commodity and derivatives industries, brings Retail Marketing ? Managing Brands, Networks and Outlets to Miami, FL for the first time. The course teaches the essential disciplines to become a successful retailer. Disciplines include: ? How to systematically identify and analyze markets and competitors ? How to methodically plan the best uses for resources ? How to measure performance against objectives ? How to understand customers' needs and wants, as well as competitors' strengths and weaknesses"After teaching retail training courses around the world over the last five years, it's good to come to the United States, the heartland of the retail oil industry," said instructors Stuart Howell and John Smeddle.
"Our combined 60 years of experience provides delegates with a unique perspective. With career backgrounds in Shell and BP, our practical and accountable retail business management knowledge singles us out from industry theorists, along with using a "disciple training" technique to carry messages and describe what works and what doesn't.
This offers delegates a hands-on experience to allow them to become a more successful retailer."Stuart Howell, course instructor and principal of Castle Hampton Management Consultancy, advises oil companies, retail and city institutions. Howell served as head of BP's retail business in the UK and director of several of its daughter companies, while acting as UK's oil industry representative on the Government's ' Better Regulation Task Force '. He recently designed and managed retail courses throughout Europe and in Malaysia, South Africa, India and Russia. John Smeddle, senior lecturer and advisor to EUROPIA on matters relating to the introduction of the EURO currency, held numerous executive posts in Shell including Shell International, and was recently marketing director of its companies in Hong Kong and China. Smeddle held other prestigious positions including, retail European convergence manager in The Hague, and leader of Shell's European retail strategy team.Retail Marketing ? Managing Brands, Networks and Outlets is a three-day intensive course.
The scheduled date for Miami, FL is May 10 - 12, 2004. For a complete schedule of this course, visit http://www.oxfordprinceton.com.ABOUT THE OXFORD PRINCETON PROGRAMMEThe Oxford Princeton Programme is the world's leading provider of training solutions to the energy, commodity and derivatives industries. In addition to PrincetonLive.com, which offers more than 20 energy and commodity web-based training modules, The Oxford Princeton Programme provides more than 70 instructor-led training courses. Courses include views of oil, power, liquefied natural gas and a variety of other energy, commodity and derivatives topics for both technical and moderate audiences. For a complete list of courses and for other information, visit http://www.oxfordprinceton.com..
Health Club Owners: 4 Ways The Personal Training Department Can Improve Your Bottom Line
Copyright 2006
The Fitness Consulting Group
In most health clubs the personal training department is viewed as a source of some additional cash flow and is focused on the affluent component of the clubs member base.
Typically trainers will offer an assessment to new members and will only impact the club's bottom line by selling packages to those members who can afford one, two or even three sessions per week training.
Unfortunately, this is very shortsighted.
A well-structured personal training department can be much more than a profit center impacting only a small segment of your club's member base, it can be your club's customer service center, referral and retention center and a source of as much as 25% of your club's gross revenues all rolled up intro one.
You just have to look for ways to maximize your trainers' impact in your club.
Here are four tips to get you started.
1. Generate Higher Usage Rates...
Potty training > Health Club Owners: 4 Ways The Personal Training Department Can Improve Your Bottom Line
Machine Exercises That Suit Beginners
The aim for beginners to weight training must be to lay the foundations for the intensive workouts that their bodies will eventually be subjected to. Obviously successful bodybuilding involves bringing together disparate elements such as nutrition and rest but choosing the right exercises is crucial. In this article we'll outline the machine exercises that will enable new bodybuilders to develop the general strength and body conditioning needed.Initially beginners should aim to complete two sets of ten to twelve reps but after a few weeks, when you have developed sufficient control and basic strength, experiment with one set of six to eight reps to failure. This will maximize your muscle growth and give you the impetus to move on to the next stage of development. Before long you'll find the use of this single piece of equipment restricting, so later in this series of articles we'll pull together a muscle boosting program that utilizes other equipment to take you to the intermediate level....
Machine Exercises That Suit Beginners
Potty training > Machine Exercises That Suit Beginners
Franchise Versus MLM ? And The Winner Is...
The success rate of a franchise far exceeds that of any other business model for all the obvious reasons you are probably already aware. When you buy a franchise you are buying a business model proven successful in other locations. With a franchise you inherit "the system" which likely cost millions of dollars in the form of mistakes to perfect. With a franchise you have a company behind you that wants you to succeed . .
. because their bottom line depends on it. With a franchise you are forced to go through a rigorous training program to ensure that you know every aspect of running your new business.
But the biggest reason is the poor sap that is working day and night, often 80 plus hours a week to get it off the ground and keep it running. Why would someone do such a thing you ask? Because the average franchise startup is between $100k and $300k in liquid capital - and when you have that much riding on the line wouldn't you work day and night to see it through?...
Potty training > Franchise Versus MLM ? And The Winner Is...
Maximum Muscle Development with Chaos Training
(May be reprinted freely if linked to www.ExerciseCertification.com)Chaos is the scientific study of orderly disorder. It offers a way of seeing order and pattern where formerly only the random, the erratic, and the unpredictable (viz., the chaotic) had been observed. If a rock cliff is inspected, with its many jagged and irregular patterns splitting off in all directions, it can be concluded that the rock's pattern appears the same whether looking at 100 square feet or 1-square inch of area. Hence, although the overall structure appears different, i.e. the divergences and measure of rock cut, the fragments that constitute the composition maintain close resemblance.
Consequently, although chaotic in appearance, its nature is predictable and purposeful. Similarly, exercise can be very chaotic yet predictable, ever changing from one workout to the next but with direction... extreme variety coupled with standardization for purposes of sufficient measurement and comparison.Chaos TrainingTM...
Maximum Muscle Development with Chaos Training
Potty training > Maximum Muscle Development with Chaos Training
To Gain Muscle, All Pros Do Only 1 Set!
Copyright 2006 Jonathan Perez
Every pro bodybuilder does only 1 set per exercise to failure to gain muscle mass.....whether they say so or not.
I'm going to answer one of the most asked, most contradicted questions about how to train to gain weight around:
"How many sets does it take to gain muscular size and development?"
Now, I'm referring to sets per exercise.
When you perform a set in a "certain" manner, with the correct amount of weight and for a very "specific" rep range, you will have induced the maximum growth in that muscle.
Anything above and beyond that is just a waste.
The problem today is that when you pick up any bodybuilding or weight gain magazine / book, they all recommend several sets per exercise.
Not only is this very misleading to us average, skinny "hardgainers", but when you see every top pro doing set after set after set, it's no wonder that 99.9% of the average...
Potty training > To Gain Muscle, All Pros Do Only 1 Set!